Built for yacht charter companies

All your yacht operations. One intelligent platform.

Manage reservations, quotations, charter agreements, APA expenses, fleet operations and guest experience through a single platform designed for professional yacht charter companies.

Built for YachtingIndustry-focused operations
Real-Time VisibilityLive view across charters
Integrated WorkflowLess duplicate work
ScalableFrom single yachts to fleets
About Prima

A complete platform for the charter lifecycle.

Prima is designed specifically for yacht charter companies that need more than a booking calendar. It brings commercial, operational and guest-facing work together so your team can move faster and deliver a smoother charter experience.

Organize bookings, quotations and fleet information in one place.
Prepare charter agreements and e-Ναυλοσύμφωνο files with less manual work.
Track APA, guest preferences, itineraries, reviews and operational details.
Prima management office dashboard
360°Visibility across charter operations, guests, fleet and financial details.
Our Services

Everything your charter office needs to operate efficiently.

Purpose-built tools for bookings, fleet management, guest experience, documents, APA and analytics.

Reservation & Charter Management

Manage inquiries, quotations, reservations, availability calendars and the full booking lifecycle from one platform.

Charter Agreements & e-Charter

Generate charter agreements and prepare e-Ναυλοσύμφωνο information for submission with less paperwork.

Fleet & Vessel Management

Maintain full visibility of vessels, technical documentation, services, resources and operational activities.

Inventory Management

Track onboard equipment, supplies, resources and inventory so your team knows what is available and where.

APA & Expense Management

Monitor charter expenses, APA balances, budget usage and end-of-charter reconciliation with transparency.

Itinerary Planning

Create and share curated routes, destination information and rich itinerary descriptions for memorable trips.

Guest Experience Management

Manage preference sheets, guest requests, service details, reviews and feedback before and after each charter.

Analytics & Reporting

Track revenue, fleet utilization, booking trends, broker performance and business dashboards.

Connectivity & Integrations

Connect Prima with the systems your company already uses and reduce duplicate data entry after consultation.

Crew using Prima onboard
Less adminGive your office and crew a clearer daily workflow.
Daily operations

Control the details that make every charter run smoothly.

Prima supports the practical work behind every booking: agreements, guest preferences, inventory, APA and trip preparation.

Prepare charter agreements and e-Ναυλοσύμφωνο data.
Organize preference sheets and guest reviews.
Manage APA expenses and charter settlement support.
Keep fleet, inventory and itinerary information aligned.
Business Insights

Make better decisions with operational visibility.

Understand how your fleet performs, where revenue comes from and which bookings, brokers and vessels drive results.

RevenueCharter income and seasonal performance
OccupancyBooked weeks, availability and utilization
APAExpense tracking and balance monitoring
BrokersBookings, commissions and performance
Connectivity & Integrations

Works with your existing systems.

Prima can be adapted to communicate with booking platforms, accounting tools, CRM solutions or specialized business systems, based on your company’s needs and after consultation.

Charter booking platformsReservation systemsAccounting systemsCRM solutionsCustom business applicationsTailored data exchange
Premium experience

Designed for modern charter companies.

Prima helps your team offer a more organized, professional and premium service from first inquiry to final review.

Clear information for the office, crew and management team.
Better control over fleet documents, reservations and resources.
Stronger guest experience with preferences, itineraries and reviews.
Luxury motor yacht managed with Prima
PremiumA platform that matches the quality of the charter experience.

Ready to simplify your charter operations?

Discover how Prima helps yacht charter companies manage reservations, charter agreements, fleet operations, APA and guest experience more efficiently.

Request a Demo